Birds - Redpoll & Hoopoe
New stamps that simplify e-commerce
Every month, 65 percent of all Swedes over the age of 18 make e-commerce purchases. Purchases are made via online stores and between private persons.
When private persons buy and sell between themselves, the products are to a large extent sent in stamped parcels.
“In this case, customers ask for stamps with denominations for slightly heavier parcels. The current stamps with denominations of SEK 30 and SEK 40 are the most recent additions to PostNord’s offer,” says Carin Blom, e-commerce specialist at PostNord.
“It is easy to believe that only private per- sons need stamps with appropriate denominations for e-commerce. However, this is not the case at all. New small businesses are every bit as dependent on stamps for their sending needs.”
Some businesses might need to send a large number of slightly heavier parcels every day, so they prefer to avoid having to affix a strip of stamps to every package. One or two stamps should be able to cover the postage for the majority of parcels. Nice and easy.
PostNord is strengthening its e-commerce offer with stamps in appropriate denomina- tions. PostNord’s ambition is to demonstrate a strong and clear presence in this increasingly important sector.
“We want to be the first choice in e-com- merce – regardless of whether it is business owners buying and selling or private persons buying from each other,” says Carin Blom.
Redpoll (Carduelis flammea) belongs to the finch family of birds. It is approximately 11.5-13 cm in length.
It has brownish-gray speckles, a red forehead and a black bib. It nests primarily in forests of mountain birch, but also in the lowlands of northern Sweden. In the winter large flocks of redpoll can be seen flying south.
Hoopoe (Upupa epops) grows to around 27-29 cm in length and is reddish-beige with black and white bands on both its tail and rounded wings. It nests in hollow trees, stone walls and termite stacks. The hoopoe was once associated with different superstitions; during the Middle Ages it was said to be a harbinger of war.
Magnus and Wilhelm von Wright
In the 1840s, artist and ornithologist Magnus von Wright (1805-1868) worked at the Finnish Museum of Natural History at Helsinki University and as a drawing teacher. He wrote about birds and in 1859 the first part of his works, “The Birds of Finland” was published.
Wilhelm von Wright (1810-1887) and
his brother Magnus worked together with “Swedish birds”. Wilhelm was also prominent as fish-illustrator, and three of his fishes were reproduced on Swedish stamps in 2001.
Magnus and Wilhelm von Wright were brothers of Ferdinand von Wright, whose painting of a white-tailed eagle was used as the proof of the White-tailed Eagle stamp that was issued earlier this year.
Technical DetailsIssue Date: 25.08.2016
Designer: Carina Länk
Illustrator: Painting by Magnus von Wright
Size: 26.5x36.6 mm